OK, I was wrong, Davina's got to go
10/03/06 10:24 Coffee machine moments
A week or so ago (3 March, down the page if you're
really interested) I was saying how Davina McCall's
chat show should be preserved. The BBC needs to get
back into the swing of sticking with ideas that don't
appear to be working like they used to, and to
produce some hits in the process, I said.
Well, it's bombing even worse than it did at first. The Daily Mail reports figures of 2.5 million, which is truly abysmal for prime time when the evenings are dark and cold (it would still be poor in the summer but perhaps more understandable).
The BBC is moving the show earlier in the evening, which I'd guess would be a prelude to deciding against recommissioning it. I watched it on Wednesday and I have to say it's not great; Davina has this rather aggressive manner which means she can make 'good evening' sound like a threat, which is one thing when you're a journalist trying to get a story out of a reluctant interviewee but another entirely when you're basically producing a cosy thing about showbiz.
It's mis-firing. I was wrong. We don't need this programme on the airwaves for any longer than is contractually necessary. Meanwhile could I recommend The Apprentice to anyone who's not yet watching, as an example of how to select and sack entirely the wrong people week in, week out...
Well, it's bombing even worse than it did at first. The Daily Mail reports figures of 2.5 million, which is truly abysmal for prime time when the evenings are dark and cold (it would still be poor in the summer but perhaps more understandable).
The BBC is moving the show earlier in the evening, which I'd guess would be a prelude to deciding against recommissioning it. I watched it on Wednesday and I have to say it's not great; Davina has this rather aggressive manner which means she can make 'good evening' sound like a threat, which is one thing when you're a journalist trying to get a story out of a reluctant interviewee but another entirely when you're basically producing a cosy thing about showbiz.
It's mis-firing. I was wrong. We don't need this programme on the airwaves for any longer than is contractually necessary. Meanwhile could I recommend The Apprentice to anyone who's not yet watching, as an example of how to select and sack entirely the wrong people week in, week out...
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